DESIGN
We understand the effect a great brand story can have with its audience, but we also understand the trust and affinity that can only come with great design.
Embedded Files
Meticulously Designed
Meticulously Designed
We take pride in all of our designs. Everything is meticulously researched, planned, tested and designed to work and look flawlessly.
A symphony of look and function
A symphony of look and function
Our designs must not only look beautiful, but they must also function beautifully. A great design not only entices you to touch, but it must be intuitive and simple to understand.
Website Design
Website Design
Our goal is to deliver an impactful, visually stunning web experience that elevates the online web presence of every brand we work with. We consistently challenge ourselves to always deliver something fresh, something new and something that gets results.
Over the years, the Internet has emerged as a gamechanger. It has opened doors to new opportunities for businesses irrespective of their location. When it comes to getting the most out of the Internet, the importance of having a good website cannot be emphasized enough.
A clutter-free and user-friendly layout can help improve conversion rates, increase brand awareness, and boost reputation. The most crucial aspect that will impact your website’s performance is its user experience.
You need to ensure that your website provides a seamless user experience for visitors, taking into account the expectations that visitors from different age groups might have from your page.
While designing a website for any age group is hard enough, the real challenge lies in inculcating customizations tailored for teens and young adults. Teenagers are in a transitional phase. Their interests, behavior, and attitudes are difficult to predict.
Emerging adulthood is a phase in a person’s life when they explore the world on their own for the first time. Young adults have many questions, and most of them are impatient and will leave a website if it does not appeal to them. At this point, you might be asking yourself why you need to design a website that appeals to young visitors.
10 Minimalist Website Design Tips
10 Minimalist Website Design Tips
A website can attract visitors if it boasts a good and pleasing design. The principle of minimalism can be applied here. It is a concept that places a strong emphasis on ‘less is more’, with the focus being on simplicity. The core idea here is to remove non-essential design elements and create a layout that helps in providing a clear message to visitors.
When the concept of minimalism is incorporated in website design, it ensures that unnecessary clutter is removed. This results in a simple yet attractive interface. The objective here would be to create a page that’s free from fluff.
Minimalist design concentrates more on the content so that the visitor would easily find what he/she is looking for. Other elements in this type of design include striking visuals, effective use of space, and fonts that are dramatic.
If you are planning to adopt a minimalist website design, then the following 10 tips will definitely prove helpful in your endeavor.
1. Content is King
1. Content is King
A user sifts through a website to find information in most cases. Content, whether in the form of text, video, or images, brings in visitors to a website. While designing a page, it is thus crucial to avoid material that overpowers the available content. This allows the focus to remain on content.
2. Effective use of space
2. Effective use of space
Whitespace is the empty gap between the various elements on a page, like photos, videos, and text. Too many elements packed into a webpage make it look cluttered. In such cases, a visitor can be overwhelmed and might be rendered clueless about where to find what he/she is looking for.
Using space adds balance to the page. Remember that you can highlight key elements on a site through the proper use of this technique.
3. Vivid images and pictures
3. Vivid images and pictures
A minimalist design is not the same as a simple design without pictures. The effective utilization of photographs and images can help in creating a powerful impact on users. Inculcating prominent hero images and communicating a message to visiting traffic is an essential aspect of minimalist design.
The point to note here is that the portraits should highlight your offerings to customers and not play the role of a backdrop. You can use infographics, charts, and graphs to get your message across more effectively.
4. Striking text
4. Striking text
The text used on a website needs to be striking enough so that it gets highlighted. You can achieve this by using typography to the best effect. Fonts that are easy to read and written in bold fulfill this requirement.
Even if you do not have too many images on a page, typography can still help you achieve your objective of bringing in visitors. Most website designers prefer to use Sans Serif fonts since they project a clean look.
Another key aspect to consider is how the fonts would appear on a mobile screen. Since most users access the internet through their smartphones, it is important to ensure that the fonts you use present well on a mobile device.
5. Use minimal colors
5. Use minimal colors
There is no doubt that the use of colors can make a page look more eye-catching to a visitor. It is ideal to use two shades, and they need not be just black and white. You can apply the principle of minimalism here by using a bright color to accent elements with a neutral color, like black and white, as the background hue. What you need to keep in mind is that the resulting effect should not distract the visitor from your content.
6. Reduce the page count
6. Reduce the page count
Too many pages of a website can put off a visitor. Most people don’t have the time to browse through several pages. Since the mantra of minimalism is ‘less is more’, a fewer number of sites makes more sense and enhance the user experience.
7. Use an above-fold design
7. Use an above-fold design
In design, the above-fold refers to the first half of the screen. Most users may not scroll down a webpage to view what’s in the below-fold or lower half of the page. There could be important details in this particular section, like a call to action or your contact information.
You need to ensure that a key element, like the call to action, is located in the above-fold portion. This will catch the attention of your visitors even if they do not scroll down enough to explore the second half of the page.
8. Let the design revolve around a grid
8. Let the design revolve around a grid
A grid layout can be incredibly helpful in organizing your page. Using a grid allows you to ensure an elegant balance between the various elements on a page while arranging them. It assists you with the user interface and enables you to achieve consistency.
9. Ensure balance through symmetry
9. Ensure balance through symmetry
Symmetry refers to the arrangement of text, images, and videos on a page. Horizontal symmetry is where both the left and right sides of the page are balanced. Approximate symmetry can be used to place one large element on one side (like a photo) with smaller text on the other side.
Asymmetry is another option where there is no defined symmetry. You need to use it carefully. If not exploited in the right way, it can end up creating unwanted clutter on the screen.
10. Simple navigation
10. Simple navigation
Navigation helps to make a website more user-friendly. The user-interface must be simple and easy to use, and a visitor should be able to find menu options on the screen quickly.
A popular navigation technique is the hamburger menu. A three-lined icon (resembling a hamburger) is placed on a corner of the screen. When clicked, the entire menu is displayed. The benefit of using this is that it gives you more space to include more.
App Design
App Design
We are here to understand your business, help develop and design a product that facilitates your business workflow and delivers an intuitively beautiful user experience that makes an impact.
Designs that Change Peoples’ Lives
Designs that Change Peoples’ Lives
We want to build products that change peoples’ lives and help us communicate with one another on a higher level. So for more than a year, we’ve been working to build clean, intuitive mobile apps that are easy to use.
Design App that Fits Like a Glove
Design App that Fits Like a Glove
We are here to understand your business, help develop and design a product that facilitates your business workflow, and delivers an intuitively beautiful user experience that makes an impact.
Native App Design
Native App Design
Our approach is to design & develop natively to fully integrate into the specific platform and operating systems. Not only does this method of development provide the advantage of superior performance, but it also provides the user with an integrated experience with other native tools and apps.
Scalable Universal Apps
Scalable Universal Apps
We design & develop one fully scalable code base that natively optimizes to work on a family of devices. From smartphones to tablets, our apps work seamlessly.
API Integration
API Integration
We help develop a custom API to optimize the communication and processes between your app and back-end platform. This means your app has greater flexibility and is completely customized from the ground up.
Awareness & Marketing
Awareness & Marketing
Your app idea is now a reality, we now help you find your audience, develop a retainment strategy, and help you break into larger audiences.
Traditional Design
Traditional Design
Digital Solutions is a 360˚ creative agency and our designs are not limited to digital screens. We can deliver a fully integrated campaigns that leverage magazines, newspapers, posters and billboards.
Experience Design
Experience Design
Many times we are tasked to bring the digital into the physical world. Our team of experienced designers embrace the challenge. Whether its out of home, physical/digital experiences and events, signage or sculptures, we handle it all.
Our approach to great design
Our approach to great design
Every design project at Digital Solutions starts with a thorough analysis. We want to identify each brands needs, direction, its aspirations and goals. We then align those goals to help inspire and interact with our audience. Our end goal is a unique design that is catered to each brand.
Research & Discovery
Research & Discovery
Every design project begins with a thorough research and discovery phase where we gather all the necessary details about your company, its target market, challenges, expected end goals and more.
User Experience Design
User Experience Design
After some research and discovery, our next step is to align our findings with proven design strategies, organize our content and story into layouts and modules streamlined for conversion.
User Interface Design
User Interface Design
We continue our design process through user interface design, where we explore interfaces, color, icons and font treatments to streamline navigation, establish a simple and intuitive content hierarchy and enhance the overall brand aesthetic.
Art Direction
Art Direction
Visual storytelling is key to setting the overall aesthetic of the brand, it also sets the mood and feel of any digital, print or live experience. Our art directors help bring brands and experiences to life through the use of photography, video, color, and typeface treatment.
Production
Production
Working with the right design partner is not everything; you also need a production partner that has the know-how to deliver an efficient, cost-productive, high-quality final product, experience, and or overall campaign.
Testing and Optimization
Testing and Optimization
To ensure everything we design is optimized to give the best results, we fully embrace the design, test, optimize and repeat process to ensure we are delivering the best results for our clients.
Your Guide To Designing The Perfect Website For Generation Z
Your Guide To Designing The Perfect Website For Generation Z
A website can attract visitors if it boasts a good and pleasing design. The principle of minimalism can be applied here. It is a concept that places a strong emphasis on ‘less is more’, with the focus being on simplicity. The core idea here is to remove non-essential design elements and create a layout that helps in providing a clear message to visitors.
When the concept of minimalism is incorporated in website design, it ensures that unnecessary clutter is removed. This results in a simple yet attractive interface. The objective here would be to create a page that’s free from fluff.
Minimalist design concentrates more on the content so that the visitor would easily find what he/she is looking for. Other elements in this type of design include striking visuals, effective use of space, and fonts that are dramatic.
If you are planning to adopt a minimalist website design, then the following 10 tips will definitely prove helpful in your endeavor.
1. Content is King
1. Content is King
A user sifts through a website to find information in most cases. Content, whether in the form of text, video, or images, brings in visitors to a website. While designing a page, it is thus crucial to avoid material that overpowers the available content. This allows the focus to remain on content.
2. Effective use of space
2. Effective use of space
Whitespace is the empty gap between the various elements on a page, like photos, videos, and text. Too many elements packed into a webpage make it look cluttered. In such cases, a visitor can be overwhelmed and might be rendered clueless about where to find what he/she is looking for.
Using space adds balance to the page. Remember that you can highlight key elements on a site through the proper use of this technique.
3. Vivid images and pictures
3. Vivid images and pictures
A minimalist design is not the same as a simple design without pictures. The effective utilization of photographs and images can help in creating a powerful impact on users. Inculcating prominent hero images and communicating a message to visiting traffic is an essential aspect of minimalist design.
The point to note here is that the portraits should highlight your offerings to customers and not play the role of a backdrop. You can use infographics, charts, and graphs to get your message across more effectively.
4. Striking text
4. Striking text
The text used on a website needs to be striking enough so that it gets highlighted. You can achieve this by using typography to the best effect. Fonts that are easy to read and written in bold fulfill this requirement.
Even if you do not have too many images on a page, typography can still help you achieve your objective of bringing in visitors. Most website designers prefer to use Sans Serif fonts since they project a clean look.
Another key aspect to consider is how the fonts would appear on a mobile screen. Since most users access the internet through their smartphones, it is important to ensure that the fonts you use present well on a mobile device.
5. Use minimal colors
5. Use minimal colors
There is no doubt that the use of colors can make a page look more eye-catching to a visitor. It is ideal to use two shades, and they need not be just black and white. You can apply the principle of minimalism here by using a bright color to accent elements with a neutral color, like black and white, as the background hue. What you need to keep in mind is that the resulting effect should not distract the visitor from your content.
6. Reduce the page count
6. Reduce the page count
Too many pages of a website can put off a visitor. Most people don’t have the time to browse through several pages. Since the mantra of minimalism is ‘less is more’, a fewer number of sites makes more sense and enhance the user experience.
7. Use an above-fold design
7. Use an above-fold design
In design, the above-fold refers to the first half of the screen. Most users may not scroll down a webpage to view what’s in the below-fold or lower half of the page. There could be important details in this particular section, like a call to action or your contact information.
You need to ensure that a key element, like the call to action, is located in the above-fold portion. This will catch the attention of your visitors even if they do not scroll down enough to explore the second half of the page.
8. Let the design revolve around a grid
8. Let the design revolve around a grid
A grid layout can be incredibly helpful in organizing your page. Using a grid allows you to ensure an elegant balance between the various elements on a page while arranging them. It assists you with the user interface and enables you to achieve consistency.
9. Ensure balance through symmetry
9. Ensure balance through symmetry
Symmetry refers to the arrangement of text, images, and videos on a page. Horizontal symmetry is where both the left and right sides of the page are balanced. Approximate symmetry can be used to place one large element on one side (like a photo) with smaller text on the other side.
Asymmetry is another option where there is no defined symmetry. You need to use it carefully. If not exploited in the right way, it can end up creating unwanted clutter on the screen.
10. Simple navigation
10. Simple navigation
Navigation helps to make a website more user-friendly. The user-interface must be simple and easy to use, and a visitor should be able to find menu options on the screen quickly.
A popular navigation technique is the hamburger menu. A three-lined icon (resembling a hamburger) is placed on a corner of the screen. When clicked, the entire menu is displayed. The benefit of using this is that it gives you more space to include more.
Let’s design your next project
Let’s design your next project
We're passionate about design, innovation, brilliant ideas and the execution that brings it all together in one beautiful experience. If you are too, call or send us an email to get started.
Page updated
Report abuse